Episodes

Do you have your plan ready for the upcoming holidays and your podcast? It can be one of those decisions where it seems like there is no perfect solution, but as Mathew helps us understand in today's episode, there is a right way, and it's easier than you think. Podcast News Spotify adds ratings to its podcast mobile player Deep Dive How to plan for the holidays Q and A When do we need to add transcripts Thanks for Listening! Be sure to subscribe on Apple , Google , Spotify , or wherever you get...

Does your podcast description need an update? Podcast descriptions are your Times Square equivalent advertising opportunity to gain subscribers, as you hear in today's episode. The return on investment from the few extra 400 words can make a big difference. The elements for what makes a good description are simple, but as Mathew talks about in this episode, they are often missed, resulting in a disaster. Topics: · Podcast News: Apple Podcast App getting positive reviews by accident · Dee...

Did you have the idea for a podcast but quickly realized it would be too hard because of regulations?­­­ Regulations in an industry like healthcare and finance offer a challenge for podcasting, but as we dive into this episode, the solution is easier than you think. And we take a look at the exciting announcement out of Captivate.fm with a new dynamic advertising insertion tool that is a game-changer for any indie podcast. Topics: · Podcast News: Captivate Releases AMIE (Audio Mastering and ...

Are you thinking about launching a podcast but worried that it’s a crowded niche? In today’s episode, we dive into the rebuttal that you should not launch a podcast; there are too many already. Good podcast ideas are born every day and die every day because of how people perceive the idea, or maybe they talk themselves out of it. As we focus on this podcast, getting the value proposition right is the key to knowing if it will fly and if it will be something that people like and share to grow. Po...

Today we dive into the state of the podcast listener experience from where people are listening to podcasts. We hear a lot about Spotify making a big play in podcasting, but how well the efforts have been working. It’s a good thing there are tools these days to measure this, and recent news suggests the big bet is paying off. As a podcaster, how you deliver the podcast, share, and curate your website can make a big difference to how easy it is for the customer to listen to the podcast. Here are ...